Guide

In the face of a new round of "capital cold snap", the transition of the Internet of Things and the Internet is imminent. Among all emerging technologies, KPMG ranks the Internet of Things at the top of the list, and hundreds of global technology leaders believe that the Internet of Things will be the leader of the future digital economy. Nowadays, it is considered that the development of the Internet of Things is crucial. In 2018, when the technology is more mature, what will the Internet of Things boomer in the 2019?

Winter is over! In the blink of an eye, the winter has been received throughout the country, and some areas have ushered in snow earlier than in previous years. However, with the sudden drop in temperature, a new round of "capital winter" has quietly arrived. The pace of domestic and international economic development has slowed down at the same time. On the occasion of the 40th anniversary of reform and opening up, the entrepreneurial craze of the past has gradually cooled down.

The once-popular consumer-grade Internet and mobile Internet industries are gradually slowing down in the context of a demographic dividend, and even Ma Huateng can't help but know from the depths of the soul. Both consumer-grade and industrial-grade industries are waiting for the next opportunity to stimulate economic outbreaks.

IoT development, start again

As the new thinking of the whole industry, with the maturity of technologies such as smart devices, network technologies, platform capabilities, and data analysis, enterprises from more fields and more industries have devoted themselves to the wave of Internet of Things. This year is seen as a crucial year for the development of the Internet of Things. During the year, more and more companies announced formal entry or continued to deepen the Internet of Things to create a new ecosystem of industry. In the year, in the "talent market" of the Internet of Things, various competitions on Internet of Things developers Endless. China Telecom is one of the typical representatives in the army that is committed to building an ecosystem and promoting the prosperity of the Internet of Things industry. But how easy is it to build a good IoT ecosystem?

Based on this, China Telecom, as a participant in the Internet of Things ecosystem, the provider of infrastructure, and the bridge of business partners, donated a social partner in the form of a technical salon in the early stage of China Telecom’s “Tianyi IOT Developer Contest”. The high-tech salon event will also convey its ecological concept to the ecological partners. On December 27th, this series of salon activities ushered in the finale in Hangzhou. Wang Dan, the industry director of China Telecom Zhejiang Branch, visited the site and introduced the innovative practices of Zhejiang Telecom in the field of Internet of Things, and shared the high-quality resources invested by Zhejiang Telecom in the Internet of Things. Zhejiang Telecom will provide partners with innovative services from the five aspects of “end”, “management”, “cloud”, “use” and “service” to jointly prosper the Internet of Things ecosystem.

Ecological platform to eliminate information islands

As we all know, the Internet of Things is a relatively broad concept. It does not specifically refer to a certain type of industry. In the context of the Internet of Everything, the Internet of Things is attracting more and more players from different industries to join, which is also causing the Internet of Things industry to be fragmented. One of the important reasons for the feature.

Within the Internet of Things industry, the level of informatization among enterprises is uneven and lacks common interests. It is inevitable that there will be information "island" between industries and enterprises, thus forming industry barriers. The supply and demand information between upstream and downstream enterprises is asymmetric, which has recently caused ecological faults. However, whether it is from the development of the Internet of Things industry or from the perspective of the interests of Internet of Things developers, it is impossible to leave the industrial ecology and survive alone. In addition to the indispensable technology, the survival and development of an enterprise requires certain marketing support.

Therefore, the ecological alliance born on the Internet of Things industry has been springing up, and the number has risen sharply. At the same time, the way to build an ecological relationship among the alliances is very distinctive, but considering that the biggest pain point in the Internet of Things industry is the asymmetry of supply and demand information. Therefore, the primary task of the alliance is to provide information gathering, product convergence, and resource sharing, so that upstream and downstream enterprises of the Internet of Things can take their needs. Products and solution providers can find investment and promotion through platform resources, and then realize commercial landing. The demand side can realize the commercial realization by cooperating with the developer by providing technology, development services, basic resources and the like.

Platform ecology, the key to the development of the Internet of Things

In addition to the ecological platform mentioned above, there is also a vital platform ecology. The Internet of Things is divided into the sensing layer, the network layer, the platform layer and the application layer. The platform layer is connected to the application through the network layer, and the connection is perceived as the key to the development of the Internet of Things.

At the platform level, in addition to the communication connection capabilities, you should also consider the device layer SDK, development board, standard protocols and other aspects. At the same time, whether it is for developers or enterprise users, it has been difficult to solve the two major "heart diseases" in the industry. First, the development of Internet of Things applications is difficult, costly, and low-cost. Second, the future crude oil of the Internet of Things is data. How can it be realized from traffic management to data management? As the platform battles start, companies also need to choose among a wide variety of platforms with similar features.

Among many platform providers, China Telecom has been trying to subvert this unreasonable phenomenon. Different from the past, the platform capability is not only to support the IoT technology, but also the platform ecologicalization is also timely. For the foreign exchange of high-quality resources inside and outside the telecom, the platform is used as the carrier of the ecology, and the data is realized through six core capabilities, including terminal access, terminal management, rules engine, application management, data security, and cloud integration.

In the network layer, with the enrichment of application scenarios, more and more network connection technologies are becoming more and more mature, including authorized and unlicensed wireless networks such as NB-IoT, WIFI, Bluetooth, ZigBee, SigFox, 2G/3G/4G, and 5G. With the saturation of the human network, the connection between things and things will become the trend of future development. The network connection technology with low power consumption, low cost, wide coverage and large connection based on NB-IoT is more and more valued by the market.

According to Counterpoint, NB-IoT will account for 45% of global IoT cellular connections in 2025, and it will play an irreplaceable role in IoT applications. At present, China Telecom is the only one that has built a 400,000 base station NB-IoT high-quality network, achieving the industry's most extensive and deep network coverage.

Innovative business model, manufacturing industry explosion

The Internet of Things has always been regarded as an extension of the Internet. However, unlike the Internet, where the business model is extremely mature, the Internet of Things is still in the trial and error period. It is difficult for the industry to settle down and the profitability is always the reason why the industry has questioned the development of the Internet of Things. The Internet of Things is very different in all walks of life. Each industry and different companies will also focus on their fields and deepen their vertical industries.

At present, the Internet of Things is divided into consumer and industrial, and it is aimed at consumers, enterprises and governments. However, the immaturity of the market has made it difficult for C-side and B-end products to be in a difficult situation. Even in the negative income, only the G-side relies on government policies. maintain. But this is not a long-term solution. Under the rapid growth of the scale and connection scale of IoT devices, it is necessary to create explosion-producing products similar to the Internet era from various industries, thus igniting new capital sparks.

Right now, there is a suitable opportunity. China Telecom Group and Tianyi IOT Industry Alliance held the first “Tianyi IOT Developer Contest” of China Telecom, and tried to use the ecological resources of Tianyi IOT Industry Alliance and the open platform capability of China Telecom Internet of Things. "Net-end-cloud-use-service" creates a closed-loop development environment for developers, allowing developers to enjoy one-stop services from application development to commercial use.

Written at the end

Of course, building an ecosystem requires extensive participation from all walks of life and needs to be driven by government departments. At present, the Tianyi IOT Industry Alliance, which was established only for more than two years, has formed four core capabilities and eight types of public services on the basis of the ecological platform. The alliance is in smart cities, industrial energy, transportation logistics, healthy home, agro-ecology and finance. The industry and other fields have accumulated a lot of experience, contributing a lot of industry examples to accelerate the development of the Internet of Things industry and promote economic recovery.